Attract Qualified Leads with a Giveaway
Buckle your seatbelt because I'm about to share literally my favorite business strategy of all time — the giveaway.
This free, organic, high-converting marketing strategy really doesn't get enough press! It might not be very sexy, but it is the strategy I used to launch my coaching business and land my first few clients. I've helped doesn't of my clients use this strategy to get massive momentum with their 1-1 clients, masterminds, or group coaching offers.
The cool thing is that you don't need a big audience, you don't need a lot of fancy bells and whistles to really make it happen and make a lot of money with this strategy.
I continue to use this strategy to this day even though I'm making multiple six figures. Let's talk about the three reasons why I believe giving away your work is so powerful and the type of giveaway you can use if you really want to create massive momentum.
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Discussed in Episode #99
The reason some people get bitter or resentful or say that giveaways don't work
A glimpse into Anna's yearly marketing calendar
Why Anna recommends giving away your own work
Giving away scholarships and why Anna did this to launch her business
Other ways you win when you do a giveaway other than gaining followers
A journaling question to get you thinking about doing a giveaway
RESOURCES
PS: In the midst of this challenging time I’ve been asking myself what I can do to help? One of the #1 ways I support my clients is by helping them simplify their business so that they can increase the flow of money without creating extra work. In this season simplified visibility and sales is needed more than ever.
So if you’re craving personal support as you reposition your free and paid work, I’d love to help you simplify your sales process so that you can produce income in your business even during a challenging time. If you want support you can check out my services and book a free discovery call here, or you can send me a DM on Instagram.